‘FMCG Campaign’ Gold Scooped at FMBE Awards
Following a night of much laughter, inspiring creative brand campaigns (SEO term) and panto-themed props, we are delighted to announce Mobile Technik was awarded the golden gong for the ‘Fast Moving Consumer Goods Campaign’ at the illustrious FMBE Awards, held at Troxy on 20th October 2016.
Up against stiff competition with campaigns from Vodaphone, Energizer, Yahama Music Europe, Comfort Intense, Xbox One, Cadburys and British Airways, the wait for the evenings’ costumed Dame Christopher Biggins to call the winning agency’s name was a tense affair.
The award recognised our work alongside Walker Agency, launching a new campaign entitled “Who Says No To Mentos” for the popular confectionary brand. The project delivered across Birmingham and Manchester included branding projections, a fully Mento-branded activation centre outside New Street Station utilising our Tubbo pop-up structure, plus product sampling.
Guests of the event were even each treated to a pack of Mentos with complimints from us and the lovely team at Walker Agency! Thanks to Frank and the fabulous FMBE team for a brilliant and already looking forward to next year’s celebration of the industry’s creativity!